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BLACK HAIR

The Business of Black Hair demands the attention of Black people. As the only consumers of the products, we should own and control every aspect of the business. This includes production, distribution, manufacturing, marketing, promotions, entertainment, technology, social media, digital media and any new and creative ways we can devise to leverage and bring forth new solutions for our community on a global basis.

In the U.S. this is an industry founded by African-American women. In fact Madame CJ Walker, the first woman millionaire of any race was created from within this industry.

It is our duty and responsibility to honor their entrepreneurial spirit, to distinguish ourselves by demanding and demonstrating ownership in this arena. We can do it! We must. Whether it’s natural, chemically treated, wigs, weaves, extended, permed, dyed, fried, or laid to the side, it’s OUR hair. Together Continental Africans, African American, Blacks and Negroes can win in this industry if we operate strategically. It won’t be easy but it will be rewarding.

“Where Blacks are the dominant consumer they have a competitive market advantage.“ Dr. Claud Anderson, PowerNomics : The National Plan to Empower Black America

Blacks make purchases that are disproportionate to and exceed White purchases by two to five times in the following areas:

  1. clothes and accessories
  2. watches and jewelry
  3. consumer electronics and eight other industries and product categories (read the book!).
But in no industry, is the collective buying power of Black people, more obvious and evident than the  Black hair care products industry. This is the place where we can plant our economic flag.

Starting right now, without asking anyone’s permission, Black people can fuel a global Movement to regain control of this industry and use the same model to capture others. If you want to JOIN IN with those of us who BELIEVE we can do this, be sure to contact us and express your interest.

Also visit the “Black Hair” Section of this site for more information, articles, and contacts. We welcome YOU!

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