As the holiday marketing season kicks into high gear, you’re probably noticing some new things as you go about your shopping experience. Malls are less crowded, discounts were available earlier in the season and with the convenience of digital you can shop on your own schedule.
My new holiday infographic, based on a variety of leading sources, examines the way digital marketing has disrupted the traditional in-store holiday shopping experience.
Take a look below to learn the changes in consumer behavior, retailers response and the global nature of these changes. And since holidays happen all year long, you can expect to see the best of these tactics and strategies carry over into the new year.
Be sure to leave your comments and please share the infographic with your own audience.
Happy shopping — or selling!