You want to know what Kanye West is having for dinner? How about his daily schedule? Are you curious about his workout routine? Well beginning in September you’ll be able to find out all of these details and more — for a $4.99 monthly fee.
Seems Yeezy has accepted a deal proposed by the multicultural ad agency GlobalHue to participate in Voyr. This is the latest concept from the agency’s incubator, GHV, and is set to launch on September 15 of this year.
Yes, that’s right on the heels of the upcoming 35-city tour supporting the new album from Kanye and Jay-Z, “Watch the Throne.” Although maybe it should be titled “Money Never Sleeps”.
Anyway the bet is that enough fans will shell out the five bucks monthly to make this economically viable. Of course there’s an initial discount. Viewers will be able to follow the tour live via webcasts for $3.99, but the normal subscription rate will be $4.99 per month for each star that appears on the online platform.
And why not? A seat on the floor at upcoming concert could easily set you back $250. In addition millions of fans will soon be paying iTunes $15 for a download starting on August 8. The album is predicted to be the biggest release of the summer.
At a press conference Monday at the American Museum of Natural History in New York, GlobalHue’s Chief Creative Officer Kevyn Lewis said that over time, Voyr will add celebs from all walks of life — musicians, writers, directors and more. The idea is offer up the kind of content that will inspire people, as opposed to the typical gossip content that floods the internet and other media outlets.
According to Lewis neither Yeezy or HOVA have an ownership stake in this new company — it’s “wholly owned by GHV”. But of course if the site makes money by attracting subscribers, compensation will be jumping off. Details on those aspects weren’t revealed.
So get ready to set your internet dial for the latest Kanye content including: his exercise routine; what he eats on tour and instructional videos about how to prepare those items by his personal chef; a “720-degree” concert experience; rehearsals for the show; a documentary about Kanye called — appropriately — “Me”; and his animated series called “Runaway.”
So dear reader, you buying? Let us know..